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24 ways to impress your friends

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Jon Whitehead

Great stuff Matt, very concise and clear overview. ‘Pure stats porn’ made me laugh and some excellent tips on funnels and reports.

Another problem in custom reports – visits and pages don’t work properly together, it’s more like the value for entrances to a page. Annoying, as its an obvious report to create.

The way round it is to create segments for sections, or profiles per content section (which is tedious and uses up your profile blocks, but may be necessary).