Christopher Olberding 23 December 2008 Well written article. I’ve struggled with the decision to write my contracts in a casual tone as well but decided to adopt a ‘clear and simple’ though decidedly professional tone – Perhaps this decision should depend on your brand and your client base. One issue that I don’t see widely discussed among web designers (as opposed to traditional design agencies) is that of ownership. Many contracts I’ve read for web design services provide for complete transfer of copyright by default whereas some, including the one cited in the article retain them. In my experience most clients assume, sometimes ignorantly, that if they pay for you to do it, they own it. It seems to be that if this issue isn’t brought up until the client gets the contract in their hand that it is somewhat deceptive. However I can imagine that mentioning this during the sale process could place you in a competitive disadvantage. Would like to here others thoughts on the matter.