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24 ways to impress your friends

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Russell Bishop

Very persuasive points, Mike.

I agree with Matt Hamm’s earlier point though, and I believe there’s a definitive ‘style’ that’s inherently included in all of our design work, which aids in a specific designer/company being hired to work with a brand.

And yes, I too can spot a Mike Kus design in a second, and it’s not because he’s put forth his own style over brand requirements.