Soumya Roy 19 December 2014 Straight forward and well guided article on optimization. I completely agree on the point that 70% of SEO is easy to do and achieve. Keyword analysis and creating useful and informative contents for customers will definitely win the battle of SEO. Ultimately content marketing helps in attracting more audience or customers from different avenues of internet and generates leads and sales. Only thing we need to make sure is that Google is crawling and indexing our contents regularly and we can find that from webmaster tool. Also it is good to check if there are any crawling errors occurring or not on WMT.