Bevan Stephens 01 December 2014 Hooray! So excited that 24 Ways is back again. Really great article, thanks Drew! Here’s another one for the list: Never lose sight of the user needs and business goals No matter how experienced you are, it’s so easy, with the ever increasing layers of complexity involved in designing and building websites to lose sight of the big picture. Its important that everyone on the team is educated about the top level goals of the project so they can see how their part fits in. Design principles can be great for this.