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24 ways to impress your friends

Lara Hogan

Lara Hogan

Lara Hogan is an Engineering Director at Etsy and the author of Demystifying Public Speaking, Designing for Performance, and Building a device lab. She champions performance as a part of the overall user experience, striking a balance between aesthetics and speed, and building performance into company culture. She also believes it’s important to celebrate career achievements with donuts.

  1. Public Speaking with a Buddy

    Lara Hogan

    Lara Hogan stands up and goes it alone to expound on the benefits of presenting on stage with a buddy. Preparing and delivering a presentation to a room full of people can be a daunting task, and sometimes two heads are better that one. Not even Rudolph could pull that sleigh alone.

  2. Helping VIPs Care About Performance

    Lara Hogan

    Lara Hogan ignites a little cognac over your web performance pudding by considering ways you can keep stakeholders invested in a site’s metrics and KPIs. More than just the budget, it’s the thought you put in that counts.