Dave Collins is the founder of SoftwarePromotions, and contrary to his youthful charm has been working in online marketing since 1997. Dave oversees the SEO and marketing work for all of their clients, and has a very unhealthy obsession with data and trends. Really. He’s also an awful rock climber, amateur photographer and a slave to his wonderful children. He wishes he could eat more and exercise less.
Dave Collins reacquaints us with the benefits of SEO, cutting through the snake oil with the clove-scented satsuma zest of genuine techniques to help Google smartly bring your visitors calling. With luck, they won’t will be singing carols.
