Paul Bradley 21 June 2013 As a self-employed web designer, it can be frustrating speaking to new clients when the inevitable conversation of price crops up. There’s so many price points that are offered by designers and agencies covering all tiers of ‘quality’ that it’s really hard for a customer to know what they’re getting from their supplier. I am not expensive by any stretch of the imagination, and like to think the quality I offer is over and above the price, when compared to agencies. But when competing against your ‘competitor’ down the road who has already said they can do the site for £300, it’s hard for the customer to appreciate why there is a difference. Your article goes some way in arming me for my next meeting!