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24 ways to impress your friends

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Dan Mall

@Anonymous first commenter: One thing I should have emphasized more is that you can use mathematics as a base, not a hard and fast rule. Think of my suggestion of multiples or Daniel’s suggestion of the golden ratio more as guidelines or starting points. Like a lot of graphic design, there are times where you’ll have to bend the “rules” a bit to get an element to feel right. Great question!