Jump to content
06/12/2009
Couldn’t agree more – as far the article goes! But I think there are actually 3 facets to a successful website:
1. Content that serves the right audience and business goals
2. ‘Findability’ to ensure that people reach the site
3. Usability, so they can achieve their (and your) goals
Amazon & eBay may be exceptions, but they’re arguably exceptions that help prove the rule.
Vote down?
06/12/2009
Couldn’t agree more – as far the article goes! But I think there are actually 3 facets to a successful website:
1. Content that serves the right audience and business goals
2. ‘Findability’ to ensure that people reach the site
3. Usability, so they can achieve their (and your) goals
Amazon & eBay may be exceptions, but they’re arguably exceptions that help prove the rule.