Henriette Weber is the founder of Toothless Tiger where she thrives as a social business expert, specializing in marketing, branding, online presence, social media and communities.
In addition, she works with web trend spotting, e-commerce and online reputation management.
Her “formal” pitch is that “she helps companies use their online presence and strategies as a marketing tool” – but basically her hidden talent (and her real pitch) is “to stop companies from looking like (complete) asses online”.
Articles by Henriette Weber
7 12/2008 How To Create Rockband'ism
Henriette Weber argues that there’s no more time for ‘business as usual’. Instead it’s time to turn your company into a rockband and take it on tour. It’s Sunday, so kick back with some tea and toast, put the newspaper to one side and ponder something a little different.